Financial advisors in Fresno typically charge between 0.5% and 2% of assets under management annually, though some work on hourly rates ($150-$400 per hour), flat fees for specific services ($1,000-$5,000 per plan), or commissions on products sold. The structure you encounter depends on the advisor’s business model and the services they provide.
Common Fee Structures Explained
Assets under management (AUM) fees scale with your portfolio size. An advisor charging 1% annually on a $500,000 portfolio collects $5,000 per year, regardless of whether your account grows or shrinks. This model aligns advisor compensation with your account value, but the percentage often decreases at higher asset levels. You might pay 1% on the first $1 million and 0.75% on amounts above that.
Hourly and project-based fees work differently. You pay for specific advice without ongoing management. A retirement planning analysis might cost $2,500 as a flat fee, covering projections, tax strategy, and investment recommendations you implement yourself. Hourly arrangements make sense if you need occasional guidance rather than continuous oversight. Commission-based advisors earn money when you buy specific products like annuities or insurance. This creates potential conflicts since their compensation depends on what you purchase, not the advice quality.
Questions to Ask About Costs
Ask how total compensation works, not just the stated fee. Does the advisor receive referral payments from mortgage brokers or estate attorneys? Do they earn 12b-1 fees from mutual funds in your portfolio? A fee-only advisor earns money exclusively from client payments, which removes many conflicts. Advisors who also sell products might describe themselves as fee-based, meaning they charge fees and accept commissions.
Get specifics on what triggers additional charges. Does financial planning cost extra, or does the AUM fee include it? Will you pay separately for tax preparation, estate planning coordination, or retirement income modeling? Some practices bundle services while others charge individually. Ask whether the fee covers your spouse’s accounts or if each account incurs separate charges. Finally, confirm whether the advisor acknowledges fiduciary duty in writing. Fiduciaries must prioritize your interests over their compensation, a standard that doesn’t apply to all financial professionals.